Holland & Barrett

App Team Build & Digital Growth Hiring

Overview

Holland & Barrett is a leading health and wellness retailer, operating across the UK and Europe with a growing focus on digital and omnichannel experiences.

Cranberry Panda has built a long-standing partnership with the business, supporting both team builds and strategic hires across digital, technology, and marketing functions.

Holland & Barrett logo

The Challenge

As part of its digital transformation, Holland & Barrett set out to launch and scale a new H&B mobile app, requiring the build-out of a dedicated team.

Key challenges included:

New product build

Hiring a full team to support the development and growth of the app

Specialist skillsets

Demand for talent across digital and technology functions

Scaling alongside BAU hiring

Supporting both new initiatives and existing business functions

Consistency over time

Need for a trusted partner to deliver across multiple areas of the business

Our Approach

We partnered with Holland & Barrett as a long-term talent partner, supporting both project-based hiring and broader business needs.

This included:

  • Building out the core team for the H&B app, across digital and technology roles
  • Delivering talent capable of supporting product development and digital innovation
  • Supporting additional hires across growth marketing and campaign functions
  • Acting as a consistent partner across multiple teams and hiring requirements
Cityscape shot of Oslo

Results

Successfully

supported the build-out of the H&B app team

Delivered

hires across digital, technology, and marketing functions

Established

a trusted, ongoing partnership across multiple areas of the business

Contributed

to both new product development and core business growth

Roles Placed

Digital & Technology roles supporting the H&B App

Head of Growth Marketing

Senior Campaign Specialist

Impact

Cranberry Panda has played a key role in supporting Holland & Barrett’s digital transformation, from building a dedicated app team to delivering high-impact hires across growth and marketing functions.

By providing specialist talent across both new initiatives and established teams, we have helped enable innovation, strengthen digital capability, and support continued business growth.