Digital Acquisition Executive – Property 

3156JW

£35,000 - £40,000 + benefits

London

Permanent Post, Client Side, Middleweight

£35,000 - £40,000 + benefits (London)Excellent opportunity for a digital acquisition specialist to have full ownership over campaigns across search, social, email and more. Based in Central London, they’re a fun company with good development opportunities.

About the Company...

Well established business focused on the UK youth market, with a strong international reach. The office environment reflects the industry they are in, with a fun, casual but hard-working vibe. Aggressive growth plans this year meaning there’s scope for new heads and development opportunities. If you want to work in a company with loads of autonomy these guys would be great for you

About the Role...

The role reports into the Ecommerce Manager and takes responsibility for all acquisition channels, inc;

  • Work both hands on and with agencies to plan and execute campaigns across paid search
  • Plan, test and execute paid social campaigns in house
  • Manage healthy budgets and ensuring you get the best ROI from the agencies
  • Continuous A/B and MVT testing is a key part of this role, reallocating budgets where necessary
  • Tracking, reporting and creating insights – conversion is always the focus
  • Manage email marketing programme: sending, testing, reporting and managing the marketing database.

About You...

The role definitely needs someone with strong performance marketing experience, here are a few musts in terms of skills:

  • Hands on experience with PPC either from an agency or brand
  • Proven experience in managing agencies and improving results
  • Excellent analytical skills, including conducting data analysis using Google Analytics and other analytical tools e.g. Google Optimise, Optimizely.
  • Extensive use of digital platforms such as Google Adwords, Facebook Business Manager, Google My Business, website content management systems (Drupal), etc.
  • Strong understanding of key digital performance metrics (impressions, CTR, CPC, CPA, conversion, etc.).
  • Good financial mind - proving why you're making decisions, forecasting etc

Beautiful Benefits...

  • Excellent central location 
  • Bonus up to 12%
  • 25 day holiday + bday 
  • Pension
  • Medical (paid by you)
  • Sociable team – regular events during the year 

Hi I'm Jade Watson, I manage this role

Digital Marketing and Ecommerce Consultant

07834 517376

jade.watson@cranberrypanda.co.uk

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