Digital Marketing Manager – Fashion Brand
London (3 days office, 2 WFH)
£60,000 - £65,000
An established high street fashion brand is on the lookout for a Digital Marketing Manager!
This well-known brand is embarking on a period of digital transformation & growth and investing heavily online. With lots of exciting plans in the pipeline, this is a great opportunity for someone who wants to make their mark and have significant impact on a traditional brand.
About the Role:
- Develop & execute the digital marketing strategy, with a strong focus on customer acquisition, ROAS/MOAS across digital channels
- Own & manage their digital marketing agencies to ensure key targets are being hit across PPC, Paid Social, Affiliates, SEO & Display
- Budget management
- Manage the campaign calendar for paid media channels, working closely with the Brand, Merchandising, Trading & Buying teams
- Brief in digital assets to the creative teams
- Create & present detailed campaign performance reports and identify new opportunities & trends
About You:
- +5 years experience working in digital marketing
- Strong knowledge of PPC, Paid Social, Affiliates, SEO & Display
- Retail/Fashion background is essential
- Proven track record of managing digital marketing agencies
- Strong Google Analytics experience
- Ability to build relationships internally & externally
Benefits:
- 25 days annual leave
- Option to purchase additional holiday
- Extra day off each year
- Pension scheme
- Private Healthcare
- Staff Discounts
Apply now or send your CV to laura@cranberrypanda.co.uk
