Head of Growth  - DTC Ecommerce 

 - 3 to 6 month contract -

This is a D2C brand with an innovative product, having scaled to £4m in UK sales on Amazon and Shopify they are looking to continue to scale the business internationally and through new product innovation.

They are seeking a growth expert to help them maximise their digital marketing spend across paid and organic channels through agency management and new channel expansion.

Responsibilities:

• Develop customer acquisition strategy managing external partners’ proficiency (Amazon, E-mail, Paid Social)
• Manage all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting
• Monitoring and analysing the performance of online activities
• Research, develop and test new routes to market, from new creative and messaging formats to new social platforms.
• Use analytics tools to track online marketing trends
• Collaborate with content developers and web designers to create and maintain a rich and engaging online experience

Requirements:

• 8+ years of digital marketing experience from a D2C eCom brand
• Demonstrable experience in growing a business’s customers and online revenue
• Agency management experience
• Analytical and innovative mindset
• Broad digital marketing channel experience
• Start-up/ Scale-up experience is a big plus
• Experience working in international markets such as the USA is a plus