Are eCommerce Businesses Still Hiring Contractors?

As the eCommerce landscape evolves, agility is everything. Whether it’s adapting to seasonal surges, launching new platforms, or expanding into international markets, businesses need access to skills...fast. One of the most effective ways to do this? Hiring contractors and freelancers.

So, are eCommerce businesses still tapping into this flexible workforce in 2025?

The answer is a strong yes.

63% of digital businesses are currently using contract, interim or freelance talent, highlighting the growing demand for agile support. This represents a significant increase from 30% in 2024, demonstrating the substantial value these professionals offer. From marketing specialists to ecommerce developers, these professionals bring deep expertise and immediate impact - and they’re helping businesses stay one step ahead.

What are the benefits of hiring eCommerce contractors?

Contract talent isn’t just about plugging gaps. In fact, companies already leveraging this workforce report a range of positive outcomes. Here are the top three:

Speed of project delivery – 80%
With contractors, you skip the lengthy onboarding and get straight to work. This speed can be the difference between hitting a launch date or missing the mark.

Easier to budget – 60%
Project-based or time-limited hiring makes financial planning easier. You know exactly what you’re spending, and for how long.

On-off resource – 60%
Need someone to implement a new tool or cover a peak sales period? Contractors are perfect for short-term, high-impact support.

These benefits go beyond temporary help. They allow businesses to access skills that aren’t always available in-house, without the long-term commitment.

Contractor hiring insights

80% of respondents use between 1–10 contractors for their projects, while 40% keep them on for 12 months or longer. If you're planning long-term digital transformation or launching multiple campaigns, it pays to think beyond short-term fixes.

At Cranberry Panda, we’ve built a trusted contract network across the eCommerce world. So, whether you need an Amazon PPC pro or a CRO expert, there’s someone out there ready to hit the ground running.

As demand for digital expertise grows, businesses can’t afford to delay. With the right contract strategy, you can stay competitive, responsive, and innovative, without the long-term overheads.

Cranberry Panda is here to help you connect with skilled eCommerce contractors who understand your industry and your goals. Get in touch today to explore our network and bring your next project to life.