eCommerce Recruitment in Germany - eCommerce Management Salaries

What are the latest eCommerce Management salaries across Germany? Our exclusive 2024 eCommerce salary report from the German market reveals all! 

The eCommerce industry in Germany has witnessed remarkable growth, firmly establishing itself as one of Europe's largest and most dynamic markets. The sector encompasses a diverse range of players, from multinational giants like Amazon and eBay to homegrown companies such as Zalando and Otto. German consumers are increasingly turning to online platforms for their shopping needs, driven by convenience, competitive pricing, and a wide product selection.

So, this growth means great things for eCommerce professionals! Our report aimed to provide up-to-date salary changes in the main digital hubs of Germany. Today, we will focus on eCommerce Management roles.

Note: Salaries vary depending on company size, with larger corporations offering bigger salary and benefits packages. Economic diversity and cost of living is also a big factor across each city. 

eCommerce Manager salaries in Germany

The eCommerce manager oversees online sales strategies and optimises digital platforms to drive revenue growth. With a huge shift online in Germany, it's no easy task to stay relevant and ahead of the competition. Is this hard work reflected in the salaries?

• Berlin: €40,000 - €65,000
• Munich: €50,000 - €75,000
• Hamburg: €45,000 - €70,000
• Frankfurt: €45,000 - €70,000
• Cologne: €40,000 - €65,000
• Stuttgart: €45,000 - €65,000

Salaries for Head of eCommerce in Germany

The head of eCommerce leads strategic initiatives and oversees the overall performance of online sales channels. Navigating fierce competition and adapting to rapidly evolving technologies is a big responsibility!

• Berlin: €60,000 - €100,000
• Munich: €70,000 - €120,000
• Hamburg: €65,000 - €110,000
• Frankfurt: €70,000 - €115,000
• Cologne: €60,000 - €105,000
• Stuttgart: €65,000 - €110,000

What salary does an eCommerce Director get in Germany? 

The role of an eCommerce director in Germany involves overseeing all aspects of online sales strategies, including platform optimisation, marketing campaigns, and logistics management. This is to drive revenue growth and enhance customer satisfaction in one of Europe's largest and most competitive eCommerce markets. Are they paid fairly for the task?

• Berlin: €80,000 - €130,000
• Munich: €90,000 - €150,000
• Hamburg: €85,000 - €135,000
• Frankfurt: €90,000 - €140,000
• Cologne: €80,000 - €130,000
• Stuttgart: €85,000 - €135,000

Discover more salary insights from Germany

Do you feel the benchmarks reflect your salary or could you be earning more? Click below to download the full report and we'd be happy for you to get in touch to discuss our findings!