Performance Marketing Manager - Luxury Fashion 

An exciting opportunity to join a Luxury Fashion brand in London.

We are excited to be working with a beautiful & unique Luxury Fashion brand in London to help them find a talented Performance Marketing Manager! The brand is on a mission to deliver comfort, creativity and celebration, with their products designed in their vibrant London studio. They sell their products through their own website and established retailers such as Selfridges & Net-a-Porter.

This is a newly created role on the team, which will report directly into the CEO & Co-Founder. It's a fantastic role for someone who wants to come in and make their stamp on a small but mighty team!

The Role:

• Digital Strategy - Own & drive their digital strategy across performance marketing channels to drive customer acquisition and growth in the UK & US.
• Paid Social - Run their Paid Social campaigns in-house, specifically on Meta but also test new platforms.
• Agency Management - Work closely with and manage their external paid media agency across PPC & Affiliates, challenging them and managing a sizeable budget.
• Test & Learn Approach - Oversee performance marketing channel activity ensuring all channels meet ROAS and CAC targets.
• Reporting & Analysis - Analyse and report on KPIs weekly, identify opportunities to drive growth and make recommendations.
• Collaboration - work closely with their creative team to develop clear briefs for ad campaigns.

The Ideal Candidate:

• +4 years experience working in performance marketing
• Worked for a start-up/scale-up D2C brand, ideally Luxury, Fashion or Retail
• Agency management experience or has worked agency side themselves
• Budget management experience
• Hands on in Paid Social and ability to create campaigns on Meta - essential
• Experience working with a higher price point
• Strong Performance Marketing knowledge - PPC, Paid Social, SEO & Affiliates
• Data driven and ability to convert insights into actions
• A can do attitude
• Experience in SEO, Direct Mail and OOH is a bonus!

Benefits:

• 25 days holiday + your birthday off
• Hybrid working (3 days office is essential)
• Flexible working hours
• Staff discount on products
• Enhanced Parental Leave

Apply now or send your CV directly to laura@cranberrypanda.co.uk