Five key takeaways from our 2015 ecommerce salary survey

Jun 9, 2015 11:35:28 AM

More than 330 amazing ecommerce heroes took part in our 2015 ecommerce salary survey, making it our biggest and best yet. Covering everything from salaries and benefits to in-demand skills and the daily commute, our shiny new report was released at our #PandaPounds summer shindig!

So, what interesting discoveries did we make, you ask? Here are 5 of our top findings …

1. The average ecommerce salary has skyrocketed

Average ecommerce salary

Undoubtedly the best news for ecommerce professionals everywhere! At £51,250, the average ecommerce salary in 2015 is £11,050 higher than last year’s and far greater than the national average of £24,000. Let’s not forget to mention the fact that 71% of respondents had also received a pay rise in the last year. Nice, eh?

2. The gender pay gap is decreasing

With a gender make-up of 53% male and 47% women, the industry is a shining example when it comes to equal opportunities. The gender pay gap in ecommerce is still present, but - rest assured - it is decreasing. Take a look at page 9 of our ecommerce salary surveyand insights report to see signs of a positive change!

3. There are more job titles than you could ever imagine

Ever been at a networking event and found yourself feeling overwhelmed by the ever-increasing number of job titles? Don’t worry; you’re not the only one! You might (or might not) be surprised to learn that over 75% of our survey respondents had a unique job title. Yes, that's right - over 75%!

4. Top ecommerce talent moves quickly

Demand for top talent is huge. The trend of bringing more functions in-house continues. Amazing opportunities are everywhere for the industry’s most talented. That’s why none of us here at cranberry panda were shocked to learn that an enormous 49% of salary survey respondents had been in their roles for less than 12 months.

Top ecommerce talent moves quickly

5. It’s not all about the salary

A key point for senior professionals looking to hire – and retain – top talent. Yes, money is important, but, when asked what is essential in a role, ‘feeling valued and appreciated’ scored higher than salary for the second year running. As for what’s least important: having a budget, formal training, bonuses and informal learning topped the list.

What's essential in a role


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